Dynamic result-oriented marketing strategist and revenue-driver with a track record for generating growth through agile marketing initiatives for over 12+ years. I strongly believe in combining data with the creative aspects of marketing to lead product innovation, demand generation, and creating compelling brand experiences.
With this passion, I have been able to steer product marketing initiatives to success ranging from messaging and competitive positioning, product launches, go-to-market strategy, actionable market research, and brand development.
Currently, I Head Product Marketing at Squadcast, a developer-centric platform that enables engineers to adopt Site Reliability Best Practices (SRE) to uplevel their IT Incident Management.
When inspired, I pen my thoughts in my blog centered around lifestyle and wellness.