In the competitive world that we live in, your product needs to stand out. To be noticed and adopted, products must be rooted in the why rather than the how and what of a product. And this responsibility usually goes to the product marketers. And to succeed, product storytelling is an essential tool to have under your belt. In the session, Kavya will share some of the lessons she has learned as a product storyteller. She will discuss some strategies that you can adopt to ensure your customers have a clear perception of the product's value.
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